Who Rules The Second Screen, Facebook Or Twitter?

See on Scoop.itscreen seriality

Mattia Nicoletti‘s insight:

It’s quite difficult to compare Twitter with Facebook interactions about social tv, but in this analysis it’s interesting to see that Twitter engagement  it’s bigger than engagement on Facebook when a tv show or a big event is airing. Facebook Likes as we know are not so valuable, on the other side retweets compared with Facebook shares show how Twitter it’s still the main platform for social tv. 

See on www.forbes.com

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